Jennifer Ackerman is a Chicago based graphic designer and printmaker. She is also the designer and owner of PostScript Paper, a stationary boutique specializing in letterpress wedding suites and personalized stationery.
Sierra Shih: Tell me a little about your background, and how you started PostScript Paper (PSP).
Jennifer Ackerman: I went to school at Loyola in New Orleans on a full scholarship. I was rocking it, and I wanted to take an art class. But I ended up getting a C, and lost my scholarship. I had initially been planning on going to Rome the following semester to study abroad, but my parents said they couldn’t send me there anymore. I was devastated. So I decided that I would go to Louisiana State University (LSU) for a semester, and that would be my Rome. I would take all of the art classes I wanted and have fun, and then I would come back and finish my degree. When I got to LSU, I discovered graphic design, which they didn’t offer at Loyola. I fell in love with it. It was this perfect combination of art and problem solving, kind of like doing puzzles.
It’s one of those stories I always tell my kids, because it’s the perfect example of when you think the world is over and it’s the worst thing that could happen to you, but it turns out to be the best. I had discovered something that I truly love to do. After I graduated, I moved to New York to work for a while. I met my husband there and we moved to Chicago where I worked at a design firm for around 10 years. After I stopped working, I took a letterpress class and just fell in love with it. I loved designing something and seeing an image on the computer screen become real when I printed it myself. So I started doing little freelance things, mostly invitations, which led me to other design projects, and doing larger print projects like wedding invitations and personalized stationery.
SS: I feel like a lot of PSP and letterpress in general is about patterns and textures. What are you inspired by?
JA: Definitely patterns I see. I’m sort of a preppy aesthetic mixed with simplicity. I love looking at interior design, high end interior wallpapers, and things like that. I look at a lot of fashion to spot current trends too. I’m not creating things from scratch, I’m always getting inspired by things around me and putting it out there.
SS: What’s your favorite part of PSP, working with clients, and the printing process?
JA: It’s very personal. And I think that’s what letter writing is all about. It’s personal, and people who enjoy that kind of stuff are willing to go the extra mile. They’re willing to have someone design and hand print something instead of just ordering things online. It’s the whole process, it’s me holding your hand through the whole thing. I’m super customer service oriented, it’s always a full service kind of thing when you work with me. Whatever the client needs, I’ll do it. I sort of become their assistant. For wedding invitations, I’m the one who assembles everything by hand, old-school, and takes it to the post office to send it out. A lot of my clients don’t even see the cards until they get it in the mail. It’s a lot of trust, a lot of responsibility. I really value that relationship where they know I’m going to take care of things for them, and I know that they’ll be thrilled in the end. The first few weddings I did, I would get so personally involved that they would actually invite me to their weddings afterwards. I actually did wedding invitations for a Blackhawks player once and they invited me to their wedding!
SS: Do you mainly focus on letterpress, or do you do other processes as well?
JA: I really want to screenprint but I haven’t had an opportunity that makes sense to do it yet. I’ve done some myself personally, but not for PostScriptPaper. It’s mostly letterpress and I also bought a little tabletop foil press, which has been super fun to have. It lets you stamp little foil details onto your cards and paper. It’s probably why I started doing some of the little trunk show, pop up things where I set up a booth in person because I can bring the press, set type, and even order plates I design on my computer. I have a lot of fun with that. It’s fun and instant, and people can walk away with it. I’m always open if any one wants to use my foil press, or see it. I love sharing what I do and how I do it, and seeing what other people create because everybody does something different.
SS: What do you like to do in your free time?
JA: I do a lot of crafts. Knitting and sewing, and cooking and baking, that kind of stuff. I watch a lot of Chicago sports with my kids. I also love to travel. Whenever I travel, I shop for stationary. I’m always searching for the art supply stores. Stationary is accessible, you can bring it home with you, and it’s not that expensive. I love finding little ephemera from places I go to, like paper clips from Paris, twine from Amsterdam. That becomes the hunt for me while being on vacation, finding those little objects that inspire me later.
A lot of the times I end up using those things in client projects. I bought some sort of twine last time I was in Amsterdam and I used them in some wedding invitations I was printing!
SS: Are you working on anything right now?
JA: A lot of Christmas cards. I’m also doing a really cool project with a woman who is developing a line of handbags. She travels a lot, and is working with a nonprofit where women in Kenya will bead the bag straps. I’m working on designing the shopping bags that the handbags will come in when you buy them, hang tags, and a little booklet with that shows how your purchase affects the global economy of female artisans. It’s really cool!